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More show than substance?
How AI washing jeopardizes the business value of AI
The rapid development of generative AI is putting managers worldwide under enormous pressure to act. According to the latest Global AI Confessions Report, 69% of German CEOs fear that failed AI strategies will lead to management changes by the end of 2025. At the same time, experts are warning of the growing phenomenon of AI…
Envision, Experiment, Engineer & Expand
The best wins: creating real AI values with four „E „s
The starting shot has long since been fired and it is high time to pick up speed so as not to miss the boat. But speed alone is not enough. In order to use artificial intelligence (AI) sensibly as a value-adding technology, a clearly structured, methodical approach is required so that it does not become…
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